#186 Tinkering

Sales have dropped drastically for my first novel Exchange Day.  I've read time and time again that there are three major factors (that combine with luck) to the success of an indie published novel.  Those are: the quality of the novel, the cover, the blurb.  What will it take for a new reader to take a chance on a writer he or she has never heard of?  What will it take for a new reader to spend his or her hard-earned money on an unknown novel?

As an indie published writer I MUST be willing and able to tinker with all the variables that could potentially lead a reader to my work.  So, as I publish my second novel Hand In The Dark this week, I have decided to tinker with my first novel.  I have changed the blurb to focus on one main character instead of trying to cram the premise into two short paragraphs.  I have also dropped the price from $2.99 to 99¢.  And finally, I have a graphic designer working on a new cover.  I am tinkering.  I am changing the things I can to see what is going to make a difference.

I know there are other writers out there facing the same problems.  I encourage all of them to remain positive and to focus on the variables.  Be willing to tinker.  And with a little luck readers will find your novels.

#184 Craft (Post 1)

I have decided to devote time and energy to improving my craft.  Sounds like a no brainer for any writer.  I've been writing for awhile now, but my focus was always on the story.  I assumed my craft would develop over time.  If I could tell an intriguing story, then I could keep readers interested.  Now that I have been a full time writer for almost a year, I've noticed that I NEED to improve.  I NEED the writing to get better!

The first step was realizing the need.  The second was figuring out how to dedicate my efforts.  I decided to read a book titled "On Writing Well" by William Zinsser.  I am 40 pages in.  This is only the beginning to a long and difficult journey.  But as Confucius say, "A journey of a thousand miles begins with a single step."  At least, I think he said that.

Here are keys to improvement Zinsser outlines early on in the book:

• Write what you are passionate about.  This allows your energy and enthusiasm to shine through the writing, which is enough to carry readers from one page to the next.
• Eliminate the clutter.  Avoid unneeded words and phrases.  This speaks to being genuine.  Don't try and be something you are not.  Write your message in the simplest possible way.  Keep your writing strong and succinct.  Style will follow.  But when you TRY to write with style, your readers will recognize that you are trying instead of succeeding.
• Write for an audience of one.  Don't worry about what others will think of your writing.  Only YOU matter.  Impress, engage, entertain yourself, and others will be impressed, engaged and entertained.